Our Core Values & What We Live By At R1 Concepts, we are more than just a brake company, we value our employees & customers. We live by our 8 core values and it defines who we are. IGNITE R1 IntegrityGratitudeNeverending PassionInnovationWe are defined by our actions.We pay it forward.We are passionate about building lifetime […]

Top 5 Reasons to Upgrade
Keeping your brakes in good condition is just smart both financially and for safety reasons. No matter what type of vehicle you drive, the brakes are at the core of your safety. The problem is, these are also the most common areas to be overlooked when it comes to routine maintenance and upkeep. That puts […]

Brakes 101
Many automobile enthusiasts are discovering that while it can be interesting to judge a vehicle on how fast it can go from zero to 60, it can actually be more important to pay attention to how quickly it can safely go from 60 to a complete stop. This is particularly true if you have a […]
Redefining Brake Parts
eLINE Series Brake Rotors Improve your safety by improving your braking. Performance brakes are not only made for the race tracks. Shop Now R1 Concepts Brake Pads Reliable braking performance for any driving style and environment. Designed with both safety and durability in mind. Shop Now R1 Concepts Brake Hardware Kit Reduces noise/vibration and prevents […]

Our Candylicious BBK Combination
Treat Yourself! R1 Concepts Forged Series Big Brake Kit Customize your caliper and rotor hat. Color mix and match them. LEARN MORE

Redefining Brake Parts
Sale has ended eLINE Series Brake Rotors Improve your safety by improving your braking. Performance brakes are not only made for the race tracks. Shop Now R1 Concepts Brake Pads Reliable braking performance for any driving style and environment. Designed with both safety and durability in mind. Shop Now R1 Concepts Brake Hardware Kit Reduces […]
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