R1 Concepts thrived because of our incredible team. We worked together as one team. Thank you for being here with us: let’s make 2021 even better. We collected our favorite moments – watch our video. We’re in this together Help slow spread of COVID-19 Wear cloth face coverings and remain 6 feet apart. Get R1 […]
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How a Brakes Upgrade Performance Enhances Your Driving Experience
Are you looking to gain better control and safety when you hit the brakes? A brakes upgrade performance is a decisive step towards achieving that. In this article, we’ll explore how enhanced brake components directly contribute to stronger stopping power, greater control, and overall better driving performance. Expect a straight-to-the-point breakdown of performance brake pads, […]

Countdown to the New Year, New Stopping Power!
With the best brakes to get your stopping power for the new year, save on R1 Concepts brake parts and accessories! Start Saving Now! Shop Now Valid until 1/1/2021. Discount excludes R1 BBK Forged Series. Not valid on previous or pending purchases. Free Shipping on orders $50 and over is only available to residential and […]

Our Core Values & What We Live By
Our Core Values & What We Live By At R1 Concepts, we are more than just a brake company, we value our employees & customers. We live by our 8 core values and it defines who we are. IGNITE R1 IntegrityGratitudeNeverending PassionInnovationWe are defined by our actions.We pay it forward.We are passionate about building lifetime […]

Top 5 Reasons to Upgrade
Keeping your brakes in good condition is just smart both financially and for safety reasons. No matter what type of vehicle you drive, the brakes are at the core of your safety. The problem is, these are also the most common areas to be overlooked when it comes to routine maintenance and upkeep. That puts […]

Brakes 101
Many automobile enthusiasts are discovering that while it can be interesting to judge a vehicle on how fast it can go from zero to 60, it can actually be more important to pay attention to how quickly it can safely go from 60 to a complete stop. This is particularly true if you have a […]
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