Meet the Ambassador Daniel Pulido—aka @itsmedanimal—isn’t your average car enthusiast. With a passion for precision, performance, and personalization, he brought his 2009 Honda Fit into the R1 Concepts shop for a serious brake upgrade. Hosted by Rex from the R1 Crew, this visit turned into a full-on transformation as Daniel’s daily/track build received a brand-new […]

R1 Concepts at Super Street After Dark 2025: A Night to Remember When the sun goes down, the builds show up, and Super Street After Dark 2025 did not disappoint. Held in Long Beach, California, the event delivered high-energy vibes, stunning car culture, and serious brake heat thanks to the R1 Concepts crew and our […]

Meet the Build: Eric’s Slammed 2012 Acura TSX Wagon Eric, R1 Concepts’ very own video specialist, recently brought in his 2012 Acura TSX Wagon for a much-needed brake upgrade. While it’s not an ambassador car or a customer ride, this slammed wagon is fully equipped with Advan wheels, Yokohama tires, a Yakima roof box, and […]

Total Overland Vibes: The R1 Gladiator Levels Up Even though Rex might have stumbled through the intro of this install video, he totally redeemed himself with one of the cleanest mods yet. This week, he installed a Sherpa QD HD Series Roof Rack on the R1 Concepts Jeep Gladiator. This is not just another bolt-on […]

Meet Tony McQueen and His 2019 Lexus LC500 Wekfest Los Angeles 2025 brought the heat. The event was packed with standout builds, passionate car enthusiasts, and top-tier craftsmanship. From rare JDM icons to detailed Euro and domestic customs, Wekfest LA delivered a full showcase of what makes the car community thrive. One build that grabbed […]

Meet Sal and His Sequoia TRD Pro Sal, the owner of Klean Rides in San Jose, California, is known for building clean, high-performance vehicles with attention to both form and function. His current build, a 2023 Toyota Sequoia TRD Pro, is no exception. When it came to braking performance, Sal turned to R1 Concepts for […]