Giving Back in True R1 Fashion
Every year, the R1 Concepts Toy Drive gives us a chance to give back, and this year might have been our best one yet. Hundreds of toys were collected and donated just in time for the Christmas season, all thanks to our amazing community, ambassadors, and partners who showed up in full force.
Despite the chilly weather (“Beanie is cold, bro. Freezing.”), the warmth of generosity and horsepower lit up the event. From raffle prizes to modified rides and meaningful moments, this was more than a toy drive—it was a celebration of what drives us.
Cars, Camaraderie, and a Cause
This year’s toy drive wasn’t just about donations. It was also a chance for our R1 family to show off the builds they’ve been working on all year. From sleek street cruisers to aggressive track-ready setups, it turned into a mini car meet for a good cause.
Highlights included:
- Dozens of R1-equipped cars rolling in with gifts
- Appearances from ambassadors and long-time brand supporters
- Live raffle giveaways with exciting prizes
- Brand support from Nida, Progressive Suspension, Blumali, and AT230
- Rex keeping the crowd energized and the momentum going
“We got a lot of people coming through for a good cause, bringing toys. A lot of brand partners came out, showed some support, giving out some good raffle prizes.”
— Rex, R1 Concepts
A Community That Delivers
At R1 Concepts, we’re proud to say we’re more than brakes. We’re a community driven by passion for cars and purpose. Whether you’re showing off your setup with GEO-Carbon Series Drilled & Slotted Rotors, upgrading with CERAMIC Series Brake Pads, or simply stopping by with a donation, it all makes a difference.
Thank you to everyone who contributed, came out, and supported the event. Your generosity helped make the holidays a little brighter for families in need.
Until Next Year
From all of us at R1 Concepts, thank you. Be safe, stay kind, and happy holidays.
